A HUGE thank you to Chang for sharing NomNom’s story and the tips to an awesome pitch deck.
Announcement & Resources
Check out NomNom’s website: https://www.nomnom.menu/about
Class photos from last week are here: https://photos.google.com/share/AF1QipNcQW5xKbReRiYgoA-aQ5Tx0a0cBgaud6eVCkCIpmZD0YlCqKhS7daX2wCI4Rs7AA?key=UUhPY0FsUFlLRE4yRUg5XzY4LWNKaDBCdmxtQWRB
Here is the description of our second mini-hackathon again for your reference:
Designing a specialty coffee shop
Project Goal: How might we create innovative cafe concepts in the following locations that are true reflections of the culture and community?
Countries excluding the U.S. and European countries
a. Countries that do not already have a strong coffee-drinking culture
2. Pre-gentrified inner cities
a. In a way that does not contribute to the negative consequences of gentrification
Gentrification--the process of converting lower average income community to a higher average income community, that in turns displaces the lower income population through economic force
a. In a way that recaptures the energy of the 60s without replicating it
EMPHASIZE: this is an open-format hack, an opportunity to utilize your multidisciplinary team background and expertise. You can choose any approach toward this challenge and adopt any form as your team’s deliverable, as a solution proposal, to be presented to class at the last session 11/29, as a team project pitch. This mini hackathon is more conceptually challenging than the first one. One thing to keep in mind that you do need to focus on designing a coffee shop rather a breakfast place that is also selling coffee. But definitely don’t be afraid of thinking outside the box!
Some links that might be useful for your project:
A guide to the ideation process: https://strategyn.com/ideation/
Secret to a successful coffee shop: http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/quora/2012/12/20/whats-the-secret-to-a-successful-coffee-shop/&refURL=https://www.google.com/&referrer=https://www.google.com/
Gentrification in Europe: http://rendezvous.blogs.nytimes.com/2012/08/21/europes-cities-gentrification-or-ghettoization/?_r=0
FoodInno Website: http://www.foodinno.org/foodinno-club/
Instagram: @calfoodinno (Follow us!!)
Hack Blog is Here! http://www.foodinno.org/hacking-the-future-of-food/
Again, if you wish to join our club mailing list, please respond to this email.
Because a lot of people are going to be away during the week of Thanksgiving, we have decided to have a potluck on 11/15 and to have Nick’s final pitch on 11/29. There will NO class on 11/22.
I know it has been very tiring this semester, but we are almost there! Good luck to everyone one your last midterm!
Karen & The FoodInno Team